Applegate procurement marketplace with Jack Richards, tips to make more business

Cliff Notes Podcast 28

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Some businesses have procurement functions, and some don't need it so a self service tool works and does hard work matching for you



Podcast Show Notes

Applegate procurement marketplace with Jack Richards, tips to make more business Applegate procurement marketplace with Jack Richards, tips to make more business

This episode of Cliff Notes Podcast: Lead manufacturing, Jack Richards talks to host Tristan Bailey for the Cliff Notes podcast. Jack is the Marketing Manager at Applegate on the role of bringing your best game to selling and buying on a Procurement Marketplace. Tips for improving your conversions, readiness for possible Brexit, and where does this service fit in growing your bottom line.

He shared some of his experience of apprenticeships in the company and the changing market. Growing in a company that has adapted to the modern market and HR standards. Bringing in new machine learning and ai, along with personal relationships with the businesses, to smoothly match needs, and not just be a static directory of the past.

Learn from the Cliff Notes on Marketplace selling

  • Connect buyers to suppliers to get the things they need
  • Jack works at making those connections for a buyer
  • Some businesses have procurement functions and some don't need it so use a self service tool where we do hard work matching for them
  • In the past people trawled directory - things have moved on adding AI to pair companies
  • Tips 1 of 4: If there is a standardised way of responding - respond in that way. (Listen for 2,3,4)
  • Business for Applegate spread UK 60% and rest of the world 40%

Jack Richards joined me on Cliff Notes this month. London-born now based in North Devon, Marketing Manager at Applegate – an eProcurement marketplace for business.

He is also studying Business and Management at Plymouth University part-time, as well as holding the role of Apprenticeship Ambassador in the South West.

Having comprehensive knowledge of ecommerce, marketing automation, communications strategy and project management, he has grown with the role at Applegate, serving Manufacturing companies. It has led to him appearing in the Financial Times and BBC Radio 5 Live, amongst other local publications this year.

Applegate is a Procurement Marketplace providing insight and analysis covering business, manufacturing and engineering. Get your quick quote request.

Resources

Transcript Highlights

  • In the past people trawled directory - things have moved on
  • Core - procurement with Engineering and Manufacturing
  • Started to use AI to pair companies
  • Helping suppliers with their quote management
  • Can increase exposure.
  • Confect buyers to suppliers to get the things they need
  • Jack works at making those connections for a buyer
  • Everything for a buyer is free, that they get things that are easy
  • Some businesses have procurement functions, and some don't need it so a self service tool and we do hard work matching for you
  • Have requests to quote for cnc work holding up to whole new buildings
  • Top notch suppliers - have introduced reticently a new preapprove list
  • Anyone using the tool can add to white or black list
  • Q: What advice would you give?
  • 1: If there is a standardised way of responding - respond in that way
  • 2: If people are using this for multi prices, they want direct response, not phone calls or emails
  • 3: As a marketplace price is a factor, so make sure you are competitive
  • 4: And respond quickly, as people time poor and this can help successful people
  • Excited by positive can do attitude of UK Manufacturing
  • We have made sure we are prepared fro Brexit and advise people
  • Changes monitored to import/export, vat, tariffs
  • Business for Applegate spread, 60% UK and rest world
  • More suppliers than ever winning business
  • Positive UK suppliers - if pound weakening, then exports will be good
  • System moving into machine learning , grants from InnovateUK with work with University Exeter,
  • The company runs a degree apprenticeship scheme with 9-10 at moment
  • Breakfast provided, dress code changes, looking to make the office environment welcome new people
  • "Why should you over complicate your business". If you are very good at say making parts, don't get distracted with sales and marketing, let other experts fill in the parts you don't.
#procurement #marketplace #mfg
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